The old adage that says ‘The customer is always right’ has never been so true as in the era of ecommerce.
Today’s customers have instant access to a breadth of choices beyond the wildest dreams of shoppers of generations past. But it’s not only what consumers can get that has changed dramatically: online shoppers enjoy a level of convenience today that would have been unfathomable even a decade ago. Today’s customers have high expectations, are well-informed and quick to seek out a new provider of a product or service if they feel a business is offering a sub-par experience.
Given this context, it’s no wonder that a primary preoccupation of businesses of all sizes is to deliver a customer-first experience across all channels.
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GS1 Connect 2022 is right around the corner! Brands and thought leaders from around the globe will gather to share supply chain best practices and exchange ideas on how to stay ahead of consumer expectations, optimize business efficiency, and enable end-to-end supply chain visibility.
We’re delighted to announce that Intertrade will be a Premier Sponsor at GS1 Connect 2022! Hosted by GS1 US, the conference and exhibition will bring together leaders from globally recognized brands to share supply chain best practices and strategies for optimizing your business.
The year 2021 saw the return of in-person shoppers to brick-and-mortar stores across North America at pre-pandemic levels. At the same time, the sharp rise in online shopping due to the pandemic has not lessened. These two seemingly conflicting trends are both due to omnichannel shopping.
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